find your direction

EMPOWERING YOU TO

meet Cassie

Speaker, Podcast Host, and Community Enthusiast

Hey sister! So glad you're here.

For the past eight years, I have been working with sororities to create meaningful communities where women can be their authentic selves & thrive! I founded Her Sorority Journey because I wanted you to have what you needed to cultivate belonging & purpose right where you are. I would love to support you in creating a chapter culture where your sisters know that they are enough and are able to own the role they play in your community! Scroll down to learn how we can work together:

Connect with Cassie about Your Community!

SISTERHOOD STARTS

WITH

you

SIGNATURE PROGRAM

True sisterhood lies at the intersection of curiosity, friendship, and self-care. In this keynote program for your Panhellenic community, chapter, or national organization, let's explore ways your members can feel more connected to your organization and play an active role in cultivating a culture they are proud to welcome others into.

Panhellenic Unity | Chapter Morale | Sisterhood |

Addressing Conflict & Comparison | Self-Care

Learn More about Our Signaure Program!

SORORITY RECRUITMENT PROGRAMMING

Cassie believes that at the heart of a successful recruitment are all participants showing up confident in themselves with clarity of the process in front of them and enthusiastic about the experience they have to offer or are embarking on. Whether you are planning your community's kickoff, PNM Orientation, recruitment counselor training, or chapter's workshop, let us help you redefine what it looks like to be "recruitment ready."

Click on the group or groups you're looking for support engaging or educating below to learn more about the programs we have to offer:

Potential New Members

Panhellenic Communities

Chapter Recruiters

Recruitment Counselors

Chapter & Community Growth | Retention | Personal Confidence & Self-Esteem | Values |

Addressing Conflict, Comparison, and Competition in Community | Unity & Sisterhood

LEADERSHIP WORKSHOP

Motivating your members to play an integral role in your organization does not have to be an impossible task. Let’s explore strategies to ignite ownership in your members and revitalize your leadership experience!

Leadership Development | Casting Vision | Delegation | Addressing Interpersonal Conflict

Learn More about Our Leadership Workshop!

WHY DON'T MY MEMBERS CARE?

Looking for something more specific

or bundling multiple programs?

Connect with Cassie about Custom Programming!

two women standing among a room of college women at tables

"Our Tri Sigma members absolutely loved the enthusiasm that Cassie Little brought to the stage. She was able to engage our newly elected officer, and talk to them about being sisters first as well as dedicated leaders.”

Samantha G.B.

Leadership Program Designer

Sigma Sigma Sigma Sorority

"Last year, we were overjoyed to welcome the largest Panhellenic new member class in University of South Carolina history and the training our recruitment counselors received played a huge part in reaching that goal! We are thankful for our experience working with Her Sorority Journey and would recommend Cassie and her programming over and over again!

Grace T.

Panhellenic VP of Recruitment

University of South Carolina

The whole point of all the events we host, workshops we present, and meetings we run: cultivating a safe place for sisterhood to flourish 😌

sorority gals: have you defined sisterhood recently?

knowing the kind of sister you need will help you show up as that sister & savor every moment you share together🤍

#hersororityjourney #sorority #sisterhood #college

@taylor._.autrey’s summer ➡️ year long internship story 🥲

We have loved having this creative, thoughtful, trendy sister on our team this past year! Thankful for the relevance & intentionality she has brought to our engagement this past year and cannot wait to see where she will take her experience next 🤭

Interested in an experience like Taylor’s? You’ve got one more week to apply for the Her Sorority Journey Summer Internship!

#hersororityjourney #yoursororityjourney #sorority #sororityinternship #summerintern

When something you “have to do” becomes something “you can’t imagine your life without” 🤭

Approaching graduation season, it’s okay to stay booked & busy with sisters who you get to grow, give back, and leave a legacy alongside knowing that these moments (or at least the convenience of them!) won’t last forever 🥲 @phisigisu

#hersororityjourney #yoursororitygirl #sorority #sororitysisterhood

Not sure what to say to a sister who shares with you she’s experienced sexual assaulted? Or how to be a trusted sister that another feels safe disclosing to?

During Sexual Assault Awareness Month, you may feel overwhelmed with information, statistics, and more questions than answers in how to protect or support your sisters. Megan Hatfield, @alphachiomegahq’s Assistant Director of Education and Leadership Initiatives, shared her insight into how chapters and their members can take the resources available from @rainn or on campus to them to be the kind of sisters the potential survivors in your sisterhood need.

Tune in to hear Megan’s fresh perspective unpacking the intersection that she often works with between domestic violence and sexual violence, the value of peer facilitation for some of these conversations, and how to communicate that you believe your sisters when you can’t find the right words.

#hersororityjourney #yoursororityjourney #SAAM #sorority

when I think back on our first year of business, I’m reminded of how lonely, confused, and discouraged I was. I can’t imagine what my life would look like if I hadn’t leaned in to what the women I loved needed to receive & what I needed all along: women who believe in one another 💗

So let us believe in you:
💭 YOUNG FEMALE ENTREPRENEURS: We have a grant application open right now! Apply before 4/13 to be considered to receive $3,000 to support your small business!
👩‍💻 SOCIAL MEDIA & SORORITY CONTENT ENTHUSIASTS: Apply to join our team this summer! Our PAID summer internship application is open for gals looking to make a greater impact on their national sorority community 👯‍♀️
🎤 SORORITY RECRUITMENT TEAMS: Reach out to us about recruitment workshops for your recruiters, training for your recruitment counselors, or programming for your new members!

Thanks for inviting us along in your sorority journey 😌

#hersororityjourney #femaleentrepreneur #womenownedbusiness #sorority #summerinternship #collegeintern #sororityspeaker

Got plans this summer?! 🕶️🌞👯‍♀️

Our 2025 PAID Summer Internship Application is OPEN! We are looking to bring on TWO self starter sorority leaders to influence the direction of our engaging, educational digital presence. If you consider yourself…
⚡️ a self-starter - proactively taking initiative & executing deliverables in a timely manner
🫶 passionate about the Panhellenic experience as an undergraduate leader or recent alumnae
💭 a creative collaborator - eager to look for solutions to shared challenges and articulate it in shareable content
then this is for YOU!

Apply at our link in bio or share with a sister who needs to!

#hersororityjourney #yoursororityjourney #sorority #sororityinternship #summerinternship

Application to let US to be a part of YOUR PEOPLE who cheer on your small business as a young female entrepreneur is linked in bio 🤭

Last year, we had our 2024 Uncharted Grant recipient on the Your Sorority Journey Podcast to discuss the value of having people in your corner & creating a network of support as a female founder. We are LOVING reading all the entrepreneurial ventures of our 2025 applicants and want to make sure you get yours in before the application closes on Friday!

Taking feedback too personally in your sorority officer role?

It makes sense - you want to do the best job you can for your friends & sisters who elected you! But the truth is the decisions you’re tasked to make as a trusted leader are HARD, even the best decisions will rarely be approved of by every member… Especially when the feedback is coming from close friends or peers, remind yourself that your job is not to make everyone happy but to make the best decision for your organization as a whole 🤍

#hersororityjourney #sorority #sororityleadership #panhellenic

Our 2025 NCAA Bracket: Sorority Leaders Edition 📋✔️👯‍♀️

How are you feeling about your bracket tonight? We’re pretty confident about ours 😎

Comment below who you’re rooting for in any of our match ups (or @uhcougarmbk / @gatorsmbk tonight 🏀 🏆)

#hersororityjourney #yoursororityjourney #marchmadness #ncaachampionship

Did you attend a fraternity & sorority life leadership conference this year? As you go into the final stretch of your spring semester, let’s reevaluate how you’ve maintained that conference momentum.

What progress have you made toward the goals you set? How have you used that inspiration to ignite meaningful change in your chapter or community?

2025 @teamaflv Central Intern, Madi Breedlove, and Outgoing @southeastgreeks Student Board President, Kori Alexander, join Cassie on the podcast to share some challenges they experienced carrying out their leadership vision inspired by conference conversations with peers and programming. You don’t want to miss their encouragement for how you can maximize your council’s investment and step out boldly to sustain relationships you built with peers or speakers!

#hersororityjourney #yoursororityjourney #sorority #sororityconference

ONE MORE WEEK to apply for the Uncharted Business Grant for Emerging Founders of Women-Owned Businesses 🤭

Tag an entrepreneur friend who needs to apply!

Application closes next Friday, April 11 ⏰

#hersororityjourney #yoursororityjourney #femalefounder #sororitynetwork #entrepreneurship #womenowned

Despite our natural instinct to circulate others’ mistakes or rumors to make ourselves look better, capitalizing on another chapter’s PR nightmare WILL NOT elevate your chapter or sorority’s reputation…

Strong individual sorority chapters require a strong, unified Panhellenic ecosystem for them to exist in! Instead of competing with the other sisterhoods on your campus, shut down gossip & champion one another as you all advocate for safe spaces for women to BELONG on your campus. Y’all are stronger together than you could ever be individually.

In short, we need each other so talk about and engage in conversations accordingly 💗

#hersororityjourney #yoursororityjourney #sorority #sororitylife

To help you see all the free time you have…

Before you freak out on us: April Fools 😝

Sis! You have SO MUCH on your plate & we see you doing your best to do the most! You should be so proud of yourself, the resume you’re preparing for your future, the lifelong friends you’re investing in, and the legacy you’re leaving. But do you think maybe you’d be open to some help?

Swipe and ask yourself what YOU, leaders like you, or your members need. And then DM us the slide you resonate with & let’s see how we can take something off you’re plate and actually fill your cup with something you NEED to hear 🫶🏼

Whether it’s offering valuable resources, sharing insights, or just being a supportive presence, we’d love to come speak to your members, your executive boards, or anyone who could benefit.

Talk soon, sis 💭

#hersororityjourney #yoursororityjourney #sorority

We’ve all heard “Greek Life is for everyone” - this week’s guest questions the reality of this sentiment & challenges listeners how they can take action to change that! On the last day of Women’s History Month, you have to meet Kailey Couch, a freshman at Missouri State University in Sigma Sigma Sigma, and hear her insight on inclusivity in fraternity & sorority life as a sorority member with a visual impairment on our most recent episode of the Your Sorority Journey Podcast. Kailey is actively making strides in her community to ensure every student feels invited to the fraternity experience both in her chapter & beyond. You don’t want to miss her insightful recruitment story & vision for a more accessible & inclusive experience for future women. Kailey encourages listeners to “never be afraid to ask” and to educate chapters on topics such as diversity, disabilities, and accommodations from recruitment and beyond. Kailey is a wave maker on her campus and has a lot to share so tune in and share what you learn with your chapter!

#hersororityjourney #yoursororityjourney #sorority #sororityaccessibility

Why “Panhellenic sisterhood” when each chapter has a sisterhood of their own?

1. Women NEED women! Our individual chapters can only grow when our whole community is thriving! We all have to work together to ensure our community is respected & representing what we want to be known for 💫

2. Your best friend might be in another chapter! While each one of our chapters attracts us to membership for a certain reason, that doesn’t mean that your values or personalities are radically different than others. Remember in recruitment all the friends you made before you knew which chapter you’d run home to? We have far more in common than we think - bridging the gap between chapters allows us access to relationships that could change our lives!

3. Healthy Panhellenic communities reject comparison & competition to protect their members from projected insecurity! Instead of highlighting weaknesses in other chapter or noticing strengths to try to level your chapter up to, we have to embrace the authenticity of our sisterhood and celebrate that in others, too! When we champion one another, PNMs feel less pressure to “fit in” to a certain group and more free to be themselves through recruitment and as new members be retained in their chapters 🫶

Thanks for inviting me to have a conversation to promote your community’s Panhellenic unity, @okstatepanhellenic 🤠

#hersororityjourney #sorority #sororityrecruitment #panhellenic

Before you plan or promote your next chapter program, you need these educational essentials 💭

Educational programs are key to our chapter’s growth, but let’s think beyond just hosting events…

It’s about understanding why we’re doing them and how we can make them more meaningful and engaging for our sisters. Let’s focus on topics that resonate, speakers who truly connect, and discussions that spark real change for our community 💫

#hersororityjourney #yoursororityjourney #sorority #sororityprogramming

Panhellenic & chapter advisors, we 🫶 you!

Thanks for challenging us to be our best (even if that keeps us on our toes from time to time!!)

#sorority #hersororityjourney #sororityadvisor

On our 5 year anniversary of the Your Sorority Journey Podcast, Cassie reflects even further back than the start of her entrepreneurial journey, to the start of her sorority journey, to unpack the WHY & continued relevance of sorority.

While sorority recruitment can feel like such an isolated experience, she reveals common experience of women forming beliefs about themselves from any moment of rejection and the need to dismantle the shame we project on ourselves that we are the only one who feels this way.

If you resonate with our work to cultivate confidence & community in the sorority experience, not just for the sake of sorority but for lifelong networks of support & connectedness, we have 3 ways for you to get involved:
1. Consider brining Cassie to campus to speak at a sisterhood or recruitment event, or host a leadership development workshop! Her Sorority Journey Programming
2. Look out for our summer internship applications opening in a few weeks and consider joining our team!
3. Are you a emerging female entrepreneur? We believe in you and want to support you! Apply for our 2025 Uncharted Grant

#hersororityjourney #yoursororityjourney #sorority #femalefounder #womenownedbusinessً

Want to join a sorority this fall? Your recruitment counselors want to listen to your experience, questions, and feelings AND WON’T JUDGE YOU!

Share this with a friend going through recruitment this fall 🤍

@uofscpanhellenic Cassie had the best time with your Pi Chis and Chapter Captains this weekend!

#hersororityjourney #hersororityjourney #sororityrecruitment #pichi #recruitmentcounselor

Swipe for exciting announcement that you need to share with emerging female entrepreneurs 🤭

Celebrating our 5th anniversary today thankful for those who believed in us before we knew how to believe in ourselves ✨

One thing you should know about @hersororityjourney is that we BELIEVE in women. As a business founded & operated by women who are passionate about empowering, mentoring, and elevating women, we can’t wait to read the applications of young female entrepreneurs who need a little belief 🫶 & funds to make their passion project a revenue generating business ✨

Share with any aspiring or current young female entrepreneurs!

#hersororityjourney #yoursororityjourney #sorority

call it luck ☘️ or maybe consistency 🤭 but when we look back on these 5 years, we are in awe of the connection, confidence, and community that’s been cultivated by each and every one of you who’ve leaned in to what we believe in. We LOVE every step of the journey that we’ve gotten to walk alongside each of you 👣

Feeling overwhelmed? Have you considered that there could be another route to accomplishing the goals that matter to you & your sisters besides your current road of overprogramming? Let’s explore a solution to your overwhelm that will make the maximize your members’ commitment by eliminating events from your chapter’s calendar!

We LOVED having @marianncallais on the Your Sorority Journey Podcast to share her insight from 30 years of passionate investment in the sorority experience. Tune in for an episode back with thoughtful reflection & exciting opportunities for you to reevaluate the programming expectations you have for your members!

Available wherever you listen to podcasts 🤍

#hersororityjourney #yoursororityjourney #sorority #sororityleader

We’re halfway through the spring term - are you feeling overprogrammed yet?

The spring can get jam packed with programs, events, and deadlines for our members between spring break, formals, end of year award submissions, and getting ready to say goodbye to your seniors! It might be time to reevaluate the level of commitment you are asking from your members or better yet if the same commitment could be demonstrated with fewer, more intentional dates on their calendars 🗓️

Programs don’t have to stay the same just because that’s how it’s always been💡 It’s all about listening to the needs of your chapter, being bold in conversations, and finding new ways to connect and grow together.
Whether it’s collaborating with other officers or adjusting to meet your members where they’re at, everything you do should be a reflection of your sisterhood💛

#hersororityjourney #yoursororityjourney #sorority #overprogramming

Hey sis, you are CRUSHING it — between your leadership roles, classes, jobs, clubs, and more! 💪 But quick questions: have you had an evening or weekend free recently?

Are you feeling overprogrammed yet?!

Maybe it’s time to think about how we can support each other by creating space for balance in your chapter or community. Overprogramming can lead to burnout - how can you work with other officers to consolidate the number of events they have to attend and make their commitments really valuable!

#hersororityjourney #overprogramming #sorority

Debunking the myth that you can’t be involved in anything on campus & be in a sorority are @usdpanhellenic’s newest community members 🫶 Cassie got to ask them right before recruitment what they were already involved in! Sorority not only offers the flexibility of being active on campus but actually enhances your involvement in other clubs & organizations.

Can’t believe it’s already been over a month since Cassie got to support their new members in embarking on their sorority journey! This term is FLYING so don’t miss your chance to get involved on campus before summer 🌞

#hersororityjourney #yoursororityjourney #panhellenic #sororityrecruitment #campusinvolvement #clubsandactivities

If sisterhood happens in sweats, we have to stop promoting perfectly curated moments to showcase what we think membership should look like or what we think potential new members want sorority to look like 🤷‍♀️

You do not want to miss @zafyre.turner’s insight on the game changing strategy to your recruitment efforts: honest authenticity. Showing up as you are (not trying to show up as who you think you or your chapter should be) on campus, social media, and in recruitment rounds to create interest in an experience that ACTUALLY EXISTS for new women to be a part of ✨ Tune in wherever you listen to podcasts!

#hersororityjourney #yoursororityjourney #phiredup #womenshistorymonth

Oh sis, look at you go 💜

International Women’s Day had us in awe of the strength, power, and longevity found in female friendship that we see up close & personal on campuses, in chapters, and discussed at conferences all year round. Spending last weekend with @sigmakappasorority’s growth officers who step into their leadership potential & invest deeply into their members/friends inspired us last weekend. What an honor to get to come alongside the work you’re doing to ensure that even more women have access next recruitment season & for years to come to the community that’s changed your lives (& Cassie’s 🤭)

Happy belated International Women’s Day 👑

#hersororityjourney #yoursororityjourney #sorority

Picture a sister who joined through COB. Can you imagine your sorority journey without her? Neither can we.

Continuous Open Bidding isn’t just about growing your chapter or meeting total—it’s about creating opportunities for more women to have access to the sisterhood that’s changed your life. COB invites new, irreplaceable women into your sisterhood and multiplies friendship, memories, and support ✨

Tag a COB sister you couldn’t imagine your sorority journey without 💛

#hersororityjourney #yoursororityjourney #sorority

So you want to grow your chapter or community? Maybe it’s time to explore another version in addition to primary recruitment 🤷‍♀️

We loved leaning into GROWTH with these rockstar leaders from @sigmakappasorority all weekend! Thanks again for having us 🫶

#hersororityjourney #sororityrecruitment #sororityexec

Feeling overwhelmed by the idea of perpetually needing to grow your chapter whether throughout the year or preparing for primary recruitment?

It’s time we rebrand the recruitment format that is cultivating healthy chapter cultures of invested & engaged members: Continuous Open Bidding!

COB needs a fresh approach and so do we in our mindsets toward it. Swipe to reimagine the recruitment format that we need to take better advantage of ✨

#hersororityjourney #yoursororityjourney #sorority

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@hersororityjourney

meet Cassie

SORORITY RECRUITMENT PROGRAMMING

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